If you are anything like me, you would probably be obsessing over illustrations on instagram, constantly browsing Behance or scrolling boards on Pinterest in search of underrated and amazing local talents. Meet Nurul Atika, an immensely creative, down to earth artist and the illustrator behind our #HeresToUs and #NotYourRival campaign. We talked to her on what inspires her on the daily and how she was hypnotised by the mellow tone of her inspirations and art.
Who is Nurul Atika?
Just someone who does things from the heart. Illustrator, designer, creator by day and night.
What does a typical day in Nurul Atika’s life look like?
Basically a roller coaster ride! So much things to do, my daily activities looks like a sandwich with so much layers of stuffing in it. But I love it keeps me feeling alive day by day.
One word to describe your art:
A friend once describe this to me: happy yet -- melancholy.
Out of all the artworks you have done, which one is close to your heart. Why?
The one I illustrated a movie shot from A Quiet Place. The slow dancing part really hit me the most and they also play my favourite song from Neil Young - Harvest Moon. It reminds me of someone that I love.
It must be hard pouring creative juice on a rushed date line. What keeps you inspired and prevents yourself from burning out?
I enjoy playing video games and watching movies! These are my biggest source of inspiration. Years of video gaming really keeps the creative juice flowing for me!
People staring and standing way too close, invading someone’s personal space.
You are such an inspiration in the art scene. Can you tell us about your beginnings in your career?
After I graduated, I just went full on freelancing and I've worked with so many interesting clients. Freelancing really gave me the platform to strengthen my portfolio and it widens my experience. Having a day job, does not mean I would stop freelancing because honestly I enjoy it very much. I would say that Im so lucky to do something I love the most for a living.
3 things you can never live without
1) My phone
2) My Wacom tablet
What are some of your favorite instagram accounts you follow?
@Sainthoax has damn good memes and @real_ta_daan for craft inspirations!
Describe your process on working with Oh Sebenar for both their #NotYourRival campaign in 2018 and the current #HeresToUs 2020.
The design process basically start by doing the sketches to develop further based on Oh Sebenar's direction. Sketching can sometimes be challenging because you have to really nail the campaign direction. Propose the colours and composition and finally compose this one final look.
One quote you live by:
I love this particular quote Jim Carrey said: "You can fail at what you dont want. So you might as well take a chance on doing what you love."
Check out Nurul Atika's amazing artwork here
Article edited by Nadine Jasmine